Alfa Romeo is paying tribute to its Clubs by dedicating part of the Museum to them. On two walls, the permanent display will depict the lives and passion of the Alfisti fandom, in a series of videos made directly by the Clubs. Images coming in from every continent – from China to Latin America, New Zealand to South Africa, speaking of the constant commitment to enhance both the brand and Made in Italy products, all round the world.

 This area of the Museum displays the plaques that dozens and dozens of Alfa Romeo clubs from all over the world sent us on the occasion of the Trees for Clubs project. Each new tree that was planted in the green area in front of the Museum entrance was assigned to a specific Club to sanction the club's deep bond – its roots – with the Brand.


Foto club Alfa Romeo 1Foto club Alfa Romeo 2