Giulia before Giulia

Talking about the Giulia is like talking about Alfa Romeo’s entire history. Presented in Monza in June of 1962, it is one of the most famous vehicles and a true icon of the house of the Biscione.

This is why so many Alfa enthusiasts came to the Museo Alfa Romeo in Arese to meet the progenitor of the species: the first prototype of the sedan which, in the 1960s, entirely revolutionised the world of automotive production with its lines and performance.

As usual, the conference was inaugurated by a parade on the Museum’s internal track, with vehicles from the Registro Italiano Giulia parading behind the Museum’s rare TI Super, none of which were scared even a tiny bit by the rainy weather.

The prototype of the Giulia - which bears the date of 12 December 1959 written on its radiator - is part of the Museum’s permanent collection and on Sunday, April 14 th , it was the protagonist of a conference within the Backstage event, which summoned a large number of Alfa enthusiasts to Arese to pay due tribute to the “mother” of all Giulias.

For the event, the story of this sedan, and the way it was conceived, designed, developed and produced, was narrated by two voices – the Museum and the Registro Italiano Giulia. The narrative set off with the prototype, still temporary and camouflaged, and reached all the way to the Giulias that were sent into production, which were represented in the museum halls by three milestone models: the Giulia TI - or rather, the very first model - the Nuova Super - with which the vehicle’s career came to a close - and finally the 1300 TI, which was the absolute best-seller of the range.