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An epoch-making brand. Cars with an exclusive allure that have made whole generations dream, always succeeding in playing a key role in a constantly changing world.
Essential beauty. Pure form is modelled on utility with a unique style making its cars immortal. The Alfa Romeo spirit comes to life in the lines of the best designers and car body builders.
Alfa Romeo, a racing car at heart. A legend made of men, cars, successes and technology. A history marked by moments of glory, but also by tragic episodes that teach how cruel the racetrack can be. An epic story, written on the asphalt of racetracks all over the world.
History and founders
The Museum Bookshoop features a vast array of exclusive products inspired by the history and the DNA of the Alfa Romeo brand.
A curated contemporary space for a coffee break, lunch or dinner in a unique atmosphere.
The facilities of the Alfa Romeo historical museum in Arese are the perfect venue for exclusive events. They can be used for conventions, showcases and meetings specially organised even at times that are outside the normal opening hours. It is also possible to organise guided tours, dinners, cocktail parties, personalised tours.
24 and 25 June
Both live and virtual conferences
In the name of beauty
Discover the Historical Collection
The Museo Alfa Romeo tells the legendary story of the brand, via a project and an installation designed to reflect its values: historical presence, beauty and speed, an essential part of the Alfa Romeo Dna. As the visitors admire car after car, they travel through the company’s glorious history and also discover stories and curious facts with the help of videos, images and interactive access points, in a crescendo of emotions.
Open daily from 10 am to 6 pm. Closing day: Tuesday.
"Program"
A.L.F.A., later Alfa Romeo, has developed across various periods of history, often rewriting its rules. A timeline of legendary cars mark the stages of a long and prestigious history: from the 24 HP, the first car made at the Portello plant, to the 8C Competizione, the dream of this new millennium.
Few brands represent the Corps of the Carabinieri as Alfa Romeo does, and the brand would not have been the same without its lead role in the Armed Forces. A section of the Museum tells this story with six cars belonging to the Carabinieri collection.
In addition to the cars, engines, models and other objects permanently exhibited in its halls, the Museo Storico Alfa Romeo includes a wider collection displayed in dedicated rooms: cars, engines, mechanical parts and technical instruments, scale models, sculptures and the large collection of trophies that are the result of Alfa Romeo’s frequent victories in the races
Alfa Romeo has a rich historical heritage, which includes the documents and materials stored in its archive. The Centro Documentazione has been recently renovated and reorganized. Alfa Romeo’s Documentation Centre includes documents, photographs, publications, technical drawings and materials that trace the company’s history from 1910 until today.
Virtual reality and film projection with 4D effects to witness the “Alfa Romeo experience” live
A curated contemporary space for a coffee break, lunch or dinner in a unique atmosphere..
Il The Museum Alfa Romeo store features a vast array of exclusive products inspired by the history and the DNA of the Alfa Romeo brand.
The facilities of the Alfa Romeo historical museum in Arese are the perfect venue for exclusive events. They can be used for conventions, showcases and meetings
Inside the area there is a 880 m internal track for vintage car parades and static activities (e.g.: photo shootings)
Passion is the engine of the Alfa Romeo world: discover what happens at the museum: parades, conferences, memories and much more
